Shropshire Union Canal Society Logo
One of my university projects was to produce a logo for the Shropshire Union Canal Society. I wanted to communicate the signature bridge using as little imagery as possible.
One of my university projects was to produce a logo for the Shropshire Union Canal Society. I wanted to communicate the signature bridge using as little imagery as possible.
These are the current chosen logos to develop further.
I really liked the blend of two colours here which worked nicely. However I wasn't too keen on the badge I felt a separate icon needed to work against type.
The below logo was my chosen final. The decision was made due to how crisp, refined and clean it is.
