Northbound & Down Logo
Northbound & Down are a band hailing from Halifax, UK. Providing nostalgic Pop-Punk with a modern twist.
They got in touch with me to create a logo for the band. The guys were unsure what direction they should go in therefore this allowed me to explore a variety of routes for them to take.
I wanted the logo to visually link to 'NORTH' and 'DOWN' themes of arrows, ups and downs, etc.
I came up wtih a variety of logo type combinations. The outcome was a refined logo type and secondary 'N' letter mark which is bold and recognisable.