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Cycology Media Branding
Cycology Media is all about making mountain biking accessible, exciting, and relatable—sharing real stories, honest reviews, and content that connects with riders of all levels. This was an exciting branding project to be part of. Ben, the founder, wanted a logo that felt instantly recognisable and would stand strong across a variety of platforms from social media to merch and beyond. I focused on creating a bold and durable identity by combining the initials 'CM' with the form of a bike, resulting in a mark that’s clean, impactful, and built to last—just like the sport itself. |