Body Programmer Rebrand
Body Programmer is an MSc Strength and Conditioning and BSc Sports and Exercise Science coach based in Birmingham, UK.
i focused heavily on sketched logo ideas in order to explore a variety of ideas quickly and efficiently.
Once a direction was chosen I created furthermore refined sketches ready to go digital.
The final logo design is inspired by bold badge logos that American Football clubs use, strong, versatile and powerful. Body Programmer is all about speed and strength.
I also created a variety of collateral material including business cards and a mixture of clothing items. I love maintaining a strong client relationship with Jack (Body Programmer).